BE inspired!

Keynote Speakers

Jurgen Appelo
Author, Keynote Speaker,
Agile Leadership Thought Leader
Gojko Adzic
Author, Keynote Speaker
Agile Product Developer
Mirette Kangas
Keynote Speaker
Director of Business Excellence at Elisa
Conference Schedule
Day 1, May 19th, 2025 - Schedule
>
Lessner
Main Room
Jaguar
08:00
Open doors, Registration, Welcome
09:00
Opening of the Global Agile Summit
10:15
Coffee Break
11:30
Lunch Break
13:30
Break
14:30
Coffee Break
15:45
Break
17:00
Drinks, Networking, And Break Before Summit Dinner
18:00
Global Agile Summit Dinner And Networking
Get inspired, take action...

AGILE DEVELOPER TRACK

May 19th, 2025

Supercharging Agile - The story of digital transformation at Aptiv, Philips and other industry leaders

With Mooly Beeri
What happens when you combine the Agile mindset with a quantitative framework? You get a transformative approach that not only empowers teams to self-improve but also provides management with crystal-clear visibility and control. Join us to uncover the behind-the-scenes story of digital transformation at industry giants like Aptiv, Philips, and others, where Agile principles meet hard data to drive remarkable software development success.

From zero to secure multi-tenant B2B SaaS with UI in minutes with PlatformPlatform

With Thomas Jespersen
Imagine building a secure, multi-tenant B2B SaaS application with a polished user interface—not in months or weeks, but in minutes. Join us for a deep dive into how PlatformPlatform is redefining SaaS development speed and security, enabling teams to move from concept to deployment faster than ever before.

Bridging The Business and Engineering Gap with Event Modeling: A Developer’s Guide

With Martin Dilger
Misalignment between business and engineering can turn even simple projects into complex, delayed, and unpredictable endeavors. What if there were a way to bridge this gap and create a clear, collaborative path from concept to code? In this session, discover how Event Modeling offers a game-changing, visual approach to software design that aligns business and technical teams, reduces complexity, and drives faster, more predictable delivery.

From Resistance to Readiness: Personal Stories of Behavioral Shifts in Agile Transformation

With Peggy O'Connell
Struggling to convert resistant teams into enthusiastic Agile practitioners? The key might not be in new tools or processes but in understanding the human behaviors that drive change. In this engaging talk, you'll discover the 5 Factors of Behavioral Modification, a powerful framework to influence and guide team behavior effectively.
May 20th, 2025

Building a successful agile team in a waterfall company and how to scale it

With Kat Kingsley
How can you bring agile practices into a waterfall-heavy organization without causing chaos? In this insightful talk, you'll discover how adapting to your company’s unique environment and truly understanding your team’s needs can be the key to success. Learn practical strategies to build trust, reduce dependency on meetings, and scale agile from the bottom up.

The Impact of Software Teaming: Insights from Real Teams

With Woody Zuill
What happens when an entire software team works together on every line of code, every decision, every day? Join Woody Zuill, the pioneer of Mob Programming, as he shares real-world stories of Software Teaming in action. Discover how this collaborative approach drives better code quality, faster learning, and stronger team dynamics—and learn how your team can benefit too.

Developer Joy – How great teams get s%*t done

With Sven Peters
Software development is more challenging than ever—navigating cloud complexities, balancing speed with quality, and aligning across teams. Just be agile and practice DevOps, right? Not so fast. Sven will guide us through a tour of how top software teams measure and improve developer experience, foster autonomy while staying aligned, and build a thriving engineering culture—always guided by data, not just opinions. Through real-world examples, you'll discover how great teams tackle challenges, reinvent their workflows, and keep the joy in coding while getting s%*t done. Don’t miss this session packed with insights and practical takeaways!

TDD 2.0: AI Brings Test-Driven Development Back on Track

With Sergey Sergyenko
The rise of AI is revolutionizing software development, but what does this mean for Agile practices like Test-Driven Development (TDD)? In this talk, discover how rspec-llama is transforming TDD into a faster, smarter, and more rewarding practice. Learn how AI can automate repetitive tasks, enhance code quality, and empower developers to create robust unit tests with ease. Through real-world examples and a live demo, you’ll gain practical insights into integrating AI into your development workflow—delivering cleaner code, faster releases, and happier teams.

AGILE PRODUCT TRACK

May 19th, 2025

You Are the MVP: A Displaced Agilist’s Lean Startup Experiment

With Michelle Pauk
When I first considered leaving my 9-to-5 to become a solopreneur, I didn’t jump—I tested. I treated myself like a Minimum Viable Product (MVP), running small, low-risk experiments to see what worked before taking the leap. In this talk, I’ll share how applying the MVP mindset helped me make critical mindset shifts, develop the skills to market and sell my expertise, and avoid costly mistakes. Whether you’re launching a product, a service, or even a new career path, you’ll learn practical techniques to test ideas, iterate quickly, and move forward with confidence—without risking it all.

Stop guessing, start seeing - Real word lessons from the Gemba

With Chris Stone
Are your dashboards and metrics telling the full story? In this talk, you’ll learn how visiting the Gemba—where the real work happens—can expose hidden bottlenecks, inefficiencies, and opportunities that data alone can’t capture. Discover how successful Agile teams used Gemba to connect theory with reality, driving tangible improvements. Through real-world case studies, you'll gain practical strategies to embed Gemba into your daily work, transforming continuous improvement from a concept into concrete action. If you’re ready to see beyond the metrics and make lasting change, this session is a must-watch!

The Power of Storytelling: Crafting Irresistible Product Narratives That Captivate the Brain

With Jaana Rasmussen
What makes a story unforgettable? In this captivating talk, Jaana Rasmussen dives into the science behind why humans are natural storytellers and how stories influence our brains. Discover how narratives trigger emotions, build connections, and drive decisions—powerful tools for anyone looking to create an irresistible product story. Jaana will share practical techniques to craft compelling narratives that engage your audience, turning your product from a mere offering into a must-have experience. Whether you're in marketing, product development, or leadership, you’ll walk away ready to harness the magic of storytelling to transform your message into a movement.

The Product Emotional Fit: Create Delightful Products that Stand Out

With Nesrine Changuel
What makes a product not just good, but unforgettable? In this inspiring talk, Nesrine explores the power of delight in driving customer loyalty and setting your product apart from the competition. You’ll learn how to identify delight opportunities by understanding both functional and emotional motivators. Discover practical strategies to build deep delight into your product’s features, creating memorable experiences that exceed expectations. Plus, Nesrine will introduce the Delight Grid—a powerful tool to help you balance and prioritize delight in your product strategy. If you want to transform satisfied users into passionate advocates, this session is a must-watch!
May 20th, 2025
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Sustainability practices for Product people

With Maryse Meinen
Our world is facing a climate crisis, and as product professionals, we have the power to drive meaningful change. This talk explores how IT product development can contribute to system change by integrating sustainability principles into every step of the process.
You’ll get a crash course in 21st-century economic thinking (including doughnuts!), circular design principles, and degrowth. Learn how to apply sustainability to your product metrics, redesign features for circularity, and refuse unnecessary growth-driven development. Walk away with practical strategies to make a real impact—because simplicity isn’t just good for Agile, it’s essential for our planet.

The First Scrum Game Studio – A Five-Year Battle for Agility

With Clinton Keith
In 2003, High Moon Studios took a bold leap, becoming the first video game studio to adopt Scrum. Transitioning from a rigid, waterfall-driven process to an agile mindset wasn’t just a methodology shift—it was a battle.

You As The Product: Reinvent Yourself Using Lessons from Product Innovation

With Julia Västrik
What if you could manage your career like a product? In this talk, Julia Vastrik reveals how to future-proof your growth by applying product innovation techniques to personal development. Are you balancing what you do well with what you could become? Are you validating your next move like a product idea?

Long-Term Planning in Agile: How Omniva’s Mission Framework Powers Customer-Focused Delivery

With Vygantas Kazlauskas
Is long-term planning possible in Agile? Vygantas Kazlauskas shows how Omniva leverages a “mission framework” to balance Agile flexibility with strategic clarity. Learn how customer journeys are transformed into mission-driven roadmaps that drive retention, growth, and impact—without getting lost in endless backlogs.

AGILE BUSINESS TRACK

May 19th, 2025

Breaking Bad: Creating Powerhouse Organizations Through Better Behavioral Habits

With Tara Scott
Tara takes you on a journey into building a culture of honesty, humility, and passion—starting with behaviors, not just deliverables and deadlines. Through real-world examples and practical tools, learn how focusing on behavior patterns led executives to boost retention and market success. Discover actionable strategies like the Psychological Safety Index (PSI), dynamics mapping, and the Responsibility Process to create lasting cultural change. Don’t miss this transformative talk that will redefine how you approach organizational success!

Escaping the dreaded Agile “Doom Loop”

With Michael Dougherty, and Pete Oliver-Krueger
Are you stuck in the Agile "Doom Loop," where failure feels inevitable and mistakes multiply? In their transformative talk, "Escaping the Agile Doom Loop: The PAGES Framework for Sustainable Success," Pete and Michael share their tried-and-true method for breaking free from this cycle. They’ve led teams in software, hardware, public sector, and government to consistent success using the PAGES approach. Discover how to redefine problems, align actions, set clear goals, validate evidence, and share impactful stories. If you’re ready to rewrite your organization’s story and achieve lasting results, this talk is your roadmap to freedom from failure!

Doing RE.A.L- Projects - No Offers, no Contracts, no Sprints

With Sven Ditz
Ready to revolutionize your project management approach? In this energizing talk, Sven Ditz introduces the RE.A.L. framework (Raw Estimations, Agile, and Lean), shattering outdated practices like detailed estimations, rigid contracts, and exhaustive specifications. Through humor, bold insights, and real-world stories, Sven reveals how to eliminate waste, boost efficiency, and foster radical simplicity in digital projects. Discover game-changing concepts like #NoEstimates, the dynamic "Pony farm-List" for managing customer requests, and how to shift from rigid contracts to trust-based collaboration. Don’t miss this opportunity to make your projects more agile, efficient, and successful!

A Transparent and Collaborative Strategy: Empowering Employee Ownership at NorthCode

With Ismo Aro and Toni Kortepohja
What if every employee in your organization was not just a contributor but also an owner? In this talk, Toni and Ismo share the inspiring journey of building an open strategy model where every team member has a stake in the company's success. Through real-world experiences, they reveal how transparency, collaboration, and shared ownership drive innovation, engagement, and resilience at NorthCode. Learn how this unique approach evolved, the challenges faced, and practical insights you can apply to create a more agile and future-proof organization. Don’t miss this blueprint for transformative business success!
May 20th, 2025
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From CTO to CEO: Transforming Omniva, national postal, into a Product-Led Company

With Martti Kuldma
What does it take to transform an entire organization into a product-led powerhouse? In this first-person story, CEO Martti shares his journey of embedding a product mindset across every function of the business—from sales and marketing to finance and operations. Discover how shifting from custom-built solutions to standardized, high-impact products can drive long-term value, improve efficiency, and boost revenue growth. Through real-world insights and practical strategies, Martti reveals how aligning product, tech, and business teams around shared objectives creates a culture of sustainable, product-driven success. Don’t miss this masterclass in organizational transformation!

FAST (Fluid Adaptive Scaling Technology) - Delivering on the Agile Promise

With Per Beining
How can you finally realize the true promise of Agile—at scale? In this energizing talk, Per Beining introduces FAST (Fluid Adaptive Scaling Technology), a radically different approach that empowers self-leadership, adapts fluidly, and scales naturally. Can your team start scaling Agile today—without waiting for permission?

The Fail Forward Stories: Share, Grow, Unite

With Rucha Kapare & Osman Maqsood
What happens when failure is no longer feared but embraced as a stepping stone to growth? In The Fail Forward Stories, Rucha Kapare and Osman Maqsood team up to deliver a high-impact experience report that shows how to turn setbacks into success. This talk goes beyond theory with real-world stories, actionable insights, and a practical toolkit to help you launch "Fail Forward" initiatives in your own organization. You’ll discover how to create safe spaces for both failure and success, while building a culture of resilience, experimentation, and cross-team learning.

Can the elephant arrive on time?

With Joakim von Próvnay
"When will it be done?"–This might be the most asked question in software development. Yet, in most organizations, the answer seems incredibly difficult to provide.
Join Joakim in this session to explore and discuss predictable uncertainty in complex environments based on a road metaphor and the common phenomenon of traffic congestion. And find out how seemingly simple solutions can have an enormous impact.
LearN from the best...

KEYNOTE SESSIONS

May 19th, 2025

Lizard Optimization: How to Discover Product Growth by Focusing on the Unexpected

With Gojko Adzic
How can you unlock product growth by engaging long-tail users? In this session, Gojko Adzic, author of Lizard Optimization, explores the counterintuitive approach to optimizing products by focusing on unexpected user behavior. Discover how turning serendipity into a systematic process can help reduce churn, improve user engagement, and uncover new markets.

How AI Will Change Leadership: Human, Robot, Agent

With Jurgen Appelo
Be the Disruptor, Not the Disrupted.
In the Age of AI, the rules of management and leadership are being rewritten. Human Robot Agent is the no-nonsense roadmap for leaders navigating this transformation, showing how to thrive when humans and machines aren’t competitors—they're teammates.
May 20th, 2025

It´s all about the people: Real-Life Agile Transformation Stories

With Mirette Kangas
Mirette will share her personal experiences with agile transformation, from some of the largest Agile transformations in the Nordic countries. She will explain how adopting an agile mindset can benefit individuals in any job role by utilizing various tools and methods in their work. Excellent outcomes are achievable when teams are united by shared goals and empowered to make decisions.
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